Resource Library

Welcome to the Farmers Market Coalition Resource Library, an ever-growing database of resources for farmers, market managers and researchers. These resources were developed by a wide spectrum of organizations, agencies, and academic institutions, and we are grateful for the spirit of sharing which allows us to bring a variety of tools to your table in one searchable portal. We hope you find them useful and consider submitting resources of your own for the benefit of the farmers market community.

Submit a Resource!

Farm Advertising 101

Farm Business and Marketing

While advertising may not be a typical marketing strategy for traditional farming operations, farmers and agri-entrepreneurs involved in direct-marketing, value-added or agritourism enterprises should include advertising in their marketing plan. These entrepreneurs need to become familiar with advertising fundamentals and concepts.

Published November 14, 2017 Link to Resource Publication

Utah Farmers Market FAQs

Public Policies

Does my Market need to be registered with the Utah Department of Agriculture and Food (UDAF)?

What are my responsibilities for the safety of foods being sold at my market?

The local Boy Scouts want to use my market to sell cookies they baked as a fund raiser. Can I let them?

Find answers to these questions (and many more) in this FAQ created by the Utah Department of Agriculture and Food.

Published November 03, 2017 Link to Resource Topical guides

Utah Farmers Market Requirements

Public Policies

The Utah Department of Agriculture and Food is the regulatory authority for food sold and manufactured in Utah. This means foods that are manufactured, processed, packaged, stored, transported, prepared, sold or offered for sale in the state of Utah. This regulatory responsibility also extends to food sold at outdoor market venues including farmers markets. It is the expectation of UDAF that outdoor markets comply with the same requirements that retail food stores must follow.

Published November 03, 2017 Link to Resource State & Local Policy