Resource Library

Welcome to the Farmers Market Coalition Resource Library, an ever-growing database of resources for farmers, market managers and researchers. These resources were developed by a wide spectrum of organizations, agencies, and academic institutions, and we are grateful for the spirit of sharing which allows us to bring a variety of tools to your table in one searchable portal. We hope you find them useful and consider submitting resources of your own for the benefit of the farmers market community.

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Guide for Farmers Markets on Military Installations

Market Start-up and Development

 Guide for Farmers Markets on Military InstallationsGuide for Farmers Markets on Military Installations (PDF)

From the USDA Blog:

As we take time this week to honor America’s veterans, we are also thinking about how we can improve the health and welfare of military communities across the country.  That’s why we are so proud to release the first-ever Guide for Farmers Markets on Military Installations.  By assisting military installations in establishing farmers markets, the guide will help increase access to fresh, local food for soldiers on military installations.  On-base farmers markets also connect members of the military with their surrounding communities and offer family-friendly gathering places where children can learn where their food comes from.

In a truly collaborative effort, my agency, USDA’s Agricultural Marketing Service (AMS), created this detailed manual with the U.S. Department of Defense’s (DoD) Healthy Base Initiative (HBI), and in partnership with Wholesome Wave.  It explains how commanders can establish and successfully operate farmers markets on military installations.

The guide is filled with effective strategies to bring the benefits of farmers markets to service members and their families stationed at installations across the country.  It also highlights success stories, showcasing existing farmers markets on military installations in Fort Bragg, NC; Fort Meade, MD; Fort Belvoir, VA; Camp Lejuene, NC; and Quantico, VA.

We know that farmers markets play an important role in communities and in American agriculture.  Today, more than 8,400 farmers markets are at the heart of towns and cities throughout the nation.  Farmers markets bring people together, putting customers face-to-face with the farmers and ranchers who produce fresh, local foods, while also creating jobs and marketing opportunities for these producers.

That’s why supporting farmers markets is a key part of Agriculture Secretary Tom Vilsack’s commitment to strengthening local food systems, which he identified as one of four pillars of the Department’s efforts to revitalize rural economies.  The Know Your Farmer, Know Your Food Initiative coordinates the department’s policy, resources and outreach efforts related to local and regional food systems.  At AMS, we have a long history of supporting local and regional food systems, such as farmers markets, through grants, research, technical assistance and market information.

We’re honored to have worked with the DoD and Wholesome Wave on this new guide, and we look forward to helping service members, their families and their communities enjoy the benefits of farmers markets.


Published November 11, 2015 topical guides

Avian Flu Insurance

Insurance, Liability, and Licensing

Avian flu is unpredictable and costly. Luckily, Avian flu insurance provides protect for the owner of the flock and the contract grower in the event of an Avian flu outbreak. This is a very cost effective option.
Avian flu insurance will provide an insurance payment for an agreed value on the flock. Visit Ruhl Insurance’s blog for more details and information.

Published October 05, 2015 Publisher Website Other

Farmers Market Promotional Posters and Graphics

Farmers Market PostersTo help promote farmers markets across the state, the Washington State University Farmers Market Action Team and Washington State Farmers Market Association (WSFMA) have teamed up to create a series of new farmers market graphics.

Each graphic taps into a key feature of farmers markets: freshness, directness, and deep and intertwined roots in community.

The goal of this project is so increase the sales of specialty crops at farmers markets through the use of visually appealing, targeted messages that will inspire core shoppers to talk about the benefits of farmers market experience with their peers, friends and family members.

You can help us get these conversations going by incorporating one or more of the graphics into your communications channels. Please feel free to use them however you like – post them online or add to your print promotions, newsletters, event materials, and more. Unleash your creativity! Funding was generously provided by the WSDA Specialty Crop Block Grant Program.

The “Find it at the Farmers Market” (PDF) provides a short overview of the project, the strategy and more ideas on how to use the graphics.

The graphics are available in print quality PDFs and JPGs. They have them in English and Spanish, with and without the background color. They may take a few minutes to load.

Dropbox file of the graphics here.


Published October 02, 2015 Promotional Material