Category: SNAP/EBT and Nutrition Programs

Farmers markets as a strategy for improving food environments pp 54-60

Diversity, Equity, and Inclusion (DEI) | Evaluation | Farm Business and Marketing | Food Justice | Public Policies | SNAP/EBT and Nutrition Programs

When designed effectively, supported by knowledge and an
understanding of the food-environment concept, government
policy and fiscal measures can positively influence what food
is available to consumers and lead to healthier dietary choices.
The food-environment concept, for example, has been crucial
to understanding and tackling food insecurity and food apartheid, as
described in this chapter.

Published February 25, 2021 Publisher Website Publication

Farmers Market Metrics Resources

Customer base | Evaluation | FMC Evaluation Resources | Impact Reports | SNAP/EBT and Nutrition Programs

Find relevant collection and reporting resources for FMC’s Farmers Market Metrics program

Published February 23, 2021

Oregon Farmers Market Association 2020 Census Results

Anti-Racism Work | COVID-19 | Diversity, Equity, and Inclusion (DEI) | Evaluation | Impact Reports | Management and Operations | Partner Organizations | Promotion, Outreach, and Special Events | SNAP/EBT and Nutrition Programs | State Association Development | State/Local Guidelines | Vendor Fees and Market Finances | Webinars

Oregon Farmers Market Association recently released results from its 2020 census of farmers markets in a webinar titled “What Happened at Oregon Farmers Markets in 2020.” This presentation holds interesting stats about sales, attendance, and vendor level trends. It also dives into subjects like how Oregon farmers markets responded to COVID-19, widespread wildfires, and calls for racial justice in their communities during 2020.

Click the image below to watch a recording of the webinar.

Access the full presenter slides here.

Published February 19, 2021 Publisher Website Download Resource Impact Report or GraphicPresentationReportvideoWebinar

EBT Tech Bytes: Device Category Overview

SNAP/EBT and Nutrition Programs

FMC presents Tech Bytes: quick sessions covering topics on technology, especially pertaining to EBT.

Our first session provides a brief scan of the three categories of point-of-sale devices: wired, wireless, and mobile, as well as discusses the emergence of loyalty card systems that may eventually help markets replace token-based models. For a downloadable PDF with content from this presentation, look at the slides or read further on the EBT Device Category Overview.

If you’d like to share your market’s device or insights, please reach out to Katie@farmersmarketcoalition.org.

Published February 03, 2021 PresentationTopical guidesvideo

EBT Point of Sale Device: Categories Overview

Farm Business and Marketing | Management and Operations | Market Start-up and Development | SNAP/EBT and Nutrition Programs

EBT Point of Sale Device Category Overview

This document will help you familiarize yourself with the categories of devices available – wired, wireless, and mobile, and help you start your search for the right device based on your cellular connectivity needs. This list is not exhaustive, nor is it a recommendation – these devices are examples of what we see commonly occurring in the Market and Farm Stand community.

Please refer to our Market Discovery Process to dive deeper into factors that may influence your technology choice. If you are seeking free or low cost EBT equipment, there are several states offering Free Wireless EBT Equipment to eligible markets and farmers — refer to our nationwide state-by-state guide for more information on what your state’s program offers, but remember, choosing the technology that works for your market before looking at cost is vital to your market’s EBT program.

If you’d like to share your market’s device or insights, please reach out to Katie@farmersmarketcoalition.org.

Published February 03, 2021 Download Resource

Seven Common Mistakes Markets Make When Choosing EBT Technology

Farm Business and Marketing | SNAP/EBT and Nutrition Programs

Seven Common Mistakes Markets Make when Choosing EBT Technology

Farmers markets around the country have been moving towards accepting additional currencies like SNAP benefits in order to make farm-direct food accessible to all shoppers. However, the nature of farmers markets and federal nutrition benefit programs requires that market operators have special equipment – EBT devices – in order to accept these benefits efficiently.

Many farmers market operators pick an EBT point of sale device without knowing exactly what challenges to prepare for. By now, market managers across the country have learned a lot of lessons the hard way — as a community, sharing this collective wisdom can prevent costly mistakes from affecting your market’s operations and finances on the road to implementing a food access program. This list isn’t comprehensive, nor in any particular order, but it does identify some common issues that we’ve seen market operators struggle with over the years.

Published February 02, 2021 Download Resource Topical guides

EBT Technology: Market Discovery Process

Farm Business and Marketing | Management and Operations | Market Start-up and Development | SNAP/EBT and Nutrition Programs

EBT Technology: Your Market’s Discovery Process

Your process in choosing a Third Party Processor (TPP, or sometimes referred to as a “Merchant Service Provider”) and device (whether it’s a tablet or a payment terminal) to process EBT can be tricky and depends on a wide range of factors. At worst, rushing into the wrong agreement may create huge problems down the road. Understanding your model’s specific needs are crucial for this process for choosing the right Third Party Processor and corresponding device. 

This document includes a list of questions intended to jumpstart your thinking on specific EBT technology needs at your market or on your farm — it’s best used in conjunction with real feedback from farmers and market operators who use particular devices, or have faced similar challenges. Reach out to technical assistance providers in your area, email katie@farmersmarketcoalition.org, or share questions through FMC’s listserv for specifics. 

Published February 02, 2021 Download Resource Topical guides

The Origins of Incentives: Incentivizing Behavior Change through the Farmers Market Model

SNAP/EBT and Nutrition Programs

The Farmers Market Coalition is proud to offer our first practitioner paper, “The Origins of Incentives,” by Richard McCarthy. Through the lens of Market Umbrella, the New Orleans farmers market network, McCarthy lays out a history of incentive programs in farm direct. This paper outlines the ways in which the rise in EBT technology was both a barrier and a spur to innovation as markets sought to remain accessible to shoppers across all incomes. As GusNIP once again changes the landscape of incentives, McCarthy suggests that as nimble, community-focused organizations, farmers markets retain the mandate to develop and pilot new program strategies in the field.

Published January 29, 2021 Publisher Website Download Resource Publication

Match the Market: Adapting Nutrition Incentives to Various Food Outlets

FMC | Management and Operations | Partner Organizations | SNAP/EBT and Nutrition Programs | Webinars

Meet the Presenters

Farmers Market Coalition and National Grocers Association TA Center in partnership with the Nutrition Incentive Hub have teamed up to present Match the Market: Adapting Nutrition Incentives to Various Food Outlets.

Nutrition incentive programs, which offer a “buy one get one” model to encourage customers to purchase more fruits and vegetables, have grown in popularity over the years. Although they originated in farmers markets, today nutrition incentives have expanded to reach several food outlets, including farm stands, CSAs, co-ops, and grocery stores. Throughout this expansion, administrators have discovered that there is no “one size fits all” approach.

This webinar will discuss how nutrition incentive practitioners can adapt and shift their programs to meet the unique needs of different types of food outlets. Statewide and regional organizations that expanded their nutrition incentive program from farm direct outlets to brick and mortar outlets (or vice versa) will discuss their rationale for this shift and how they adapted their program accordingly.  They will share the lessons they learned along the way, including tips on marketing, capacity support, and outlet funding requirements.

Attendees will learn:

  • Important considerations when shifting an existing nutrition incentive model to a new type of food outlet
  • The challenges faced when making the expansion between farm direct and brick and mortar outlets
  • The benefits of running incentive programs in both farm direct and brick and mortar outlets

Whether your organization is already preparing to implement a nutrition incentive program in a new type of outlet, or you’re simply interested in learning about the difference between how incentive programs work at farm direct and brick and mortar sites, this webinar will offer you insight into how you can successfully match the market.

Click the image below for the recording of the webinar

Access presentation slides here
Webinar Q and A

Published November 02, 2020

Thinking Inside the Box – Making Healthy Food Accessible with Curbside/Drive-Thru (Contactless) Models at Farmers Markets During COVID-19

COVID-19 | FMC | SNAP/EBT and Nutrition Programs | Webinars

Presenters

Farmers Market Leaders! Remember when everyone was talking about alternative delivery models and how to reduce contact at farmers markets? Let’s bring that conversation back!

Are you interested in learning to operate a curbside/drive-thru (contactless) model at your market? COVID-19 has impacted almost every aspect of farmers’ market operations. From wearing masks to social distancing, keeping shoppers and vendors safe has created new opportunities for innovation.

“Box programs” or curbside/drive-thru models have popped up across the nation to provide small and mid-sized farmers with an additional opportunity to sell their products and continuing to elevate farmers markets and make healthy food accessible to communities.

Largely due to the COVID-19 pandemic, farmers market customers – including those in COVID-19 high-risk groups – are looking for lower-touch options.

In this webinar, market operators using this model will present on:

How to run a curbside/drive-thru (contactless) model in a farmers’ market, including offering SNAP/EBT payment and nutrition incentives (the match provided on SNAP benefits).

Participants will also get knowledge on best practices for:
Logistics and operations
Securing funding and staffing/volunteers
Compliance with COVID-19 health and safety guidelines

Attendees will leave this webinar feeling inspired and supported to run your own box program, or with a better understanding of how viable the program may be for your market.

Click the image below for the recording of the webinar.

Access presentation slides here.
Webinar Q&A
Min: 09:55 Land Acknowledgement/ Essential Workers Acknowledgement
Min: 18:00 About the Nutrition Hub
Min: 19:30 Presenter line-up
Min: 20:40 Presenter #1, Cristina Berthelot, Crescent City Farmers Market, New Orleans, LA
Min: 35:32 Presenter #2, Angie Warkentin, Visalia Farmers Marker Åssociation, Visalia, CA
Min: 51:48 Presenter #3, Megan Kenney, North Coast Growers Åssociation, Arcata, CA
Min: 1:06:05 Presenter #4, Ruth Arhelger, Rochester Farmers Market, Rochester, MN
Min: 1:18:37 Presenter Q and A

Published September 09, 2020 Webinar