New Web site Resources, Upgrades on the Way

The Farmers Market Coalition is pleased to announce that it is presently upgrading its web site to include some new features, including a searchable library of resources where users will be able to find sample documents, tip sheets, guidebooks, available ...
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Preliminary Farmers Market Survey Results Offer New Insights

As many in the farmers market community are well aware, a dearth of comprehensive research on farmers markets at the national level is just one of many challenges to identifying and addressing common obstacles. The gap in knowledge, thankfully, is ...
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Reader Survey Reveals Operational Trends

The magazine Farmers' Markets Today recently celebrated its one-year anniversary, and this spring e-mailed a survey to 1200 of its subscribers who manage or sell at farmers markets or who are involved with a market in some other role. Editors ...
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“Market” Research: Learning the Dynamics of Building Community

by Michael Rosenkrantz, FMC trans·act Fellow What better way to spend a day than at a farmers market, enjoying juicy peaches, nectarines and plums, interacting with customers and vendors and finding out what people truly think about markets? Beyond the ...
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Summer is the Ideal Time to Sow FMPP Seeds

Many readers are probably familiar with the Farmers Market Promotion Program, a competitive grant program administered by the USDA Agricultural Marketing Service to assist in establishing, expanding, and promoting farmers markets and to promote direct producer-to-consumer marketing. In the past ...
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The Importance of Integrity in the Face of Growth

by Don Wambles, FMC President As I look at news of weather related disasters across the country from floods, droughts, and tornadoes, I am reminded of the extremely difficult circumstances that our farmers deal with to provide us with food ...
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