Search Results for: marketing

Letting Customers’ Fingers Do The Walking: On-line Farmers Market Directories

Stacy April 15, 2009

Think of them as national online yellow pages for local food and farmers markets. The USDA National Directory of Farmers Markets and LocalHarvest.Org are the two biggest national directories of farmers markets and direct sales small farms. Now is the time to make sure your market information is listed and up to date on both…

FMC Pilots Educational Sponsorships in Three States

Stacy

As part of its goal to support the efforts of state farmers market organizations, FMC recently offered small sponsorships to three of its members holding statewide training events. Pending future available funding, FMC plans to continue and expand its support of such educational trainings in 2009. What follows is a brief summary of the events receiving mini-grants so far this year.

Filling the Food Safety GAPs for Small Farms

Stacy

By Wendy Wasserman Spinach. Peanuts. Tomatoes. Lettuce. Pistachios. In the past few years, there has been mounting consumer and producer discussion about food borne illness. Some of the high profile cases of wide-spread food borne illness have been traced back to incomplete food safety protocols occurring at large producers and commodity processors. Regardless of the…

USDA Seeks Reviewers for FMPP Applications

Stacy April 3, 2009

WASHINGTON,  April 2, 2009 –– The U.S. Department of Agriculture’s Agricultural Marketing Service (AMS) invites individuals to share their expertise in reviewing project proposals for the 2009 Farmers Market Promotion Program (FMPP) grant program.  The FMPP program began in 2006, with the goal of expanding direct producer-to-consumer market opportunities in the United States through the…

Wallace Center Publishes Case Studies of Value-Added Enterprises

Stacy April 1, 2009

Reaping the benefits of diversity isn’t just an advantage of the natural world, but also a measure small farmers can encourage in their own business practices. Value-adding is an efficient, low-risk way to diversify income streams in a way that complements current direct-marketing efforts. The Wallace Center at Winrock International has recently completed a study…

Maine Farmers’ Market Convention Offers Networking and Training Opportunities

Stacy March 26, 2009

For Immediate Release (207) 664-2424, ext. 4452 Winter Harbor – The Maine Farmers’ Market Convention, held last weekend on the campus of the Schoodic Education and Research Center in Acadia National Park, drew farmers, farmers’ market managers and municipal officials from all over the state. Nearly 100 people participated in the event which featured presentations,…

2009 FMPP Funding Announced

Stacy March 13, 2009

The USDA Agricultural Marketing Service (AMS) invites proposals for the 2009 Farmers Market Promotion Program (FMPP) grant program.  The Notice of Funds Available for the FMPP was published in the Federal Register on March 13, 2009. This is the fourth year of the FMPP grant program, which is authorized under the recently amended Farmer-to-Consumer Direct…

2007 Ag Census Shows Increase in Diversity, Number of Small Farms

Stacy February 11, 2009

The number of farms in the United States has grown 4 percent and the operators of those farms have become more diverse in the past five years, according to results of the 2007 Census of Agriculture released by the U.S. Department of Agriculture’s National Agricultural Statistics Service (NASS). The 2007 Census counted 2,204,792 farms in…

FMC Plans Activities for National Farmers Market Week

Stacy January 19, 2009

Last year, National Farmers Market Week (NFMW) was been proclaimed the first week in August for the foreseeable future, which affords state and individual markets advance notice to plan their promotions farther in advance and consequently have a greater impact in communicating a positive message about farmers markets. The Farmers Market Coalition, with support from…

FMC Web Site Has More Options, a New Look

Stacy

Immediately before the new year, farmersmarketcoalition.org emerged from hibernation to reveal a new look, with several new features. Since December 31, the site has attracted more than 3,500 views. The most exciting part of the site is the National Farmers Market Resource Library (version 1.0), which is the first depository of farmers market information of its kind. Visitors can…