Search Results for: marketing

FMC Helps Farmers Markets Mitigate the Impacts of COVID-19

Diana Broadaway July 10, 2020

For all of us, life right now involves a mix of uncertainty, fear, hope and determination. For nearly six months, the world has been grappling with the affects of the novel coronavirus, COVID-19. While this has upended nearly every aspect of society, the impacts to our food system have been significant and far-reaching. As farmers…

Growing Your Grassroots: Employing Local Community Leaders for SNAP & Incentive Outreach

Rachael June 5, 2020

Presenter: Food Navigator and Fresh Link Ambassador programs Interested in engaging community members with outreach, promotion, and education for your market’s nutrition incentive program? Experts will present on two different community outreach programs: FreshLink Ambassadors and Food Navigators that employ community members to spread the word about how to access fresh, healthy, locally grown food. …

Webinar: Farmers Markets Physical Redesign for Covid-19 Mitigation

Stephanie Fenty April 8, 2020

Farmers market operators are among those leading for how local food is meeting this historic moment including “drive-thru” models, delayed entry, pre-bagged goods, new layouts and more. For this webinar, market operators shared how they actually implemented a new COVID-19 practice through the physical redesign of market spaces. It did not cover online platforms that some…

Farmers Markets Respond to COVID-19 — Best Practices, Examples, and Resources

Darlene Wolnik March 18, 2020

As concerns about the spread of COVID-19 grow, farmers market operators are wondering how best to respond. Markets are grappling with their role as public gatherings that are vital to food access for consumers and the livelihoods of farmers. In response, market operators are developing communications, preparing contingency plans, and in some regions, beginning to…

Farmers Markets Respond to COVID-19 — Daily Updates and Announcements

Stephanie Fenty March 9, 2020

 This post was originally published on March 9, 2020 and is updated as new information becomes available.  As concerns about the spread of COVID-19 grow, farmers market operators are wondering how best to respond. Markets are grappling with their role as public gatherings that are vital to food access for consumers and the livelihoods of…

Maine Event

Darlene Wolnik January 28, 2020

  by Darlene Wolnik, Training and Technical Assistance Director I just got back from a wonderful week in Maine for the Maine Federation of Farmers Market (MFFM) Convention held during the Maine Ag Trades Show. I was able to attend courtesy of Maine’s Director of Agricultural Resource Development at the Department of Agriculture Conservation and…

Training and Technical Assistance 2020

Darlene Wolnik January 14, 2020

In November of 2019, I accepted the brand-new position of Training and Technical Assistance Director at FMC, and in December, I began to build the T&TA team. With this evolution, FMC can offer sustained new training programs for market operators and more fully support existing training programs, seek and create additional desperately needed resources and…

Summit Debrief

Darlene Wolnik November 1, 2019

The 2nd annual National Direct Agricultural Marketing Summit took place October 7-9, 2019 in Rosemont, Illinois. FMC hosted pre-Summit activities, including a state & network leader meeting, an emerging issues panel, and discussion groups on markets training and technical assistance needs.  For the second year, Farmers Market Coalition gave its all for the Summit, including bringing the entire FMC…

TED Talk: Why You Should Shop At Your Local Farmers Market

Darlene Wolnik October 1, 2019

TED Speaker Mohammad Modarres developed the first-ever Zabihah Halal and Glatt Kosher “Interfaith Meat” to make faith-based foods more accessible. Here he talks about one solution to the farmer crisis. (transcript)00:13: It’s been about a decade since the last financial crisis, yet this industry has never been bigger. Legislation that was meant to better regulate its largest…

Open Letter to FNS

Stephanie Fenty September 18, 2019

The following letter was sent to FNS in September of 2019 on behalf of markets and the organizations that support them around the country. See the PDF here.  Brandon Lipps Deputy Under Secretary Food, Nutrition and Consumer Services United States Department of Agriculture 1400 Independence Ave SW Washington DC 20250  Dear Mr. Lipps,  In a…