Evaluation 101 from FMC

The national Farmers Market Coalition (FMC) has noted the growth in the culture of data collection projects at markets over the last few decades. In response, this national entity has begun to provide resources and training to market communities in partnership with funders and network leaders. The information included in this document is a good start in designing an evaluation system for your market, but check out FMC’s evaluation resources online, to see what other templates that markets have uploaded into the FMC Resource Library, and what we have available through our data collection software site Farmers Market Metrics.

Farmers Market Coalition