Mississippi Farmers Market Farmers Market Metrics-Prototype

Prototype reports were crafted for the FMC Farmers Market Metrics Project with funding from the Knight Foundation. To create these reports, FMC Executive Director Jen O’Brien and researcher Darlene Wolnik worked with eight markets to upload 2013 data into social media badges and user-friendly infographics. The indicators chosen were based on external audiences’ requests for that data and the strong potential for markets to have collected. The markets offered feedback and ideas for future iterations of the reports.