Search Results for: marketing

Are There Too Many Farmers Markets? Notes from the Market Field, Part 3

Darlene Wolnik May 8, 2019

by Dar Wolnik, FMC Senior Advisor | In March of 2019, NPR did a story on farmers markets; unfortunately, it was focused only on how some leaders and vendors believe there may be “too many markets”,  while others found that focus to be an inaccurate or a misleading framing of farmers markets in the…

USDA Announces Farmers Market & Local Food Promotion Program Application Period Now Open

Honesta Romberger April 18, 2019

Read USDA’s press release below. FMC will follow-up shortly with more information and tips for applying. April 18, 2019 – The U.S. Department of Agriculture (USDA) today announced $23 million in competitive grant funding to support the development and expansion of local and regional food markets, enterprises and producer-to-consumer marketing. The Farmers Market and Local…

Call for Presentations & Posters for the 2019 Nat’l Direct Ag Summit

Jen O'Brien April 17, 2019

SAVE THE DATE: The 2nd annual National Direct Agricultural Marketing Summit will take place from October 7-9, 2019 in Rosemont, Illinois (Chicago-area). FMC will also be hosting pre-Summit activities, including a state association leader meeting, an emerging issues panel, and business development fair with small group and one-on-one consulting for farmers market managers on topics such as organizational…

FMC and MerchantSource® Partner to Cut SNAP and Credit Card Equipment Costs up to 50% for Farmers Markets

Honesta Romberger April 4, 2019

Farmers Market Coalition is excited to announce a new partnership with MerchantSource® to provide FMC members with significantly discounted wireless SNAP, credit, and debit card processing equipment and solutions. “The Farmers Market Coalition is committed to providing outstanding tools and services to our members and it is our belief that MerchantSource® shares that commitment,” said…

Pittsburgh Releases Farmers Market Study with FMC Recommendations

Honesta Romberger March 14, 2019

by Dar Wolnik, FMC Senior Advisor |   Over the past year and half, the Farmers Market Coalition (FMC) has been working with the City of Pittsburgh to analyze the more than two-dozen markets that serve residents in the summer months. FMC staff reviewed published reports on the regional food system, conducted interviews with direct marketing producers,…

2019 Georgia Market Innovation Mini-Grant

Stephanie Fenty February 27, 2019

Wholesome Wave Georgia (WWG)’s 2019 Market Innovation Mini-Grant is available to current partners of Georgia Fresh For Less. WWG’s mission is to increase access to fresh, healthy, locally-grown food for all Georgians. WWG strengthens local food communities by empowering networks of farmers market and farmers to facilitate access to and awareness of healthy food choices.…

The Evolution of the CSA – Part 2: Looking to the Future

Honesta Romberger February 19, 2019

by Dar Wolnik, FMC Senior Advisor | Why are CSA sales declining? In many areas of the country, CSAs are reporting declining sales and that the overall number of returning customers is also slipping. In Part 1 of this two-part blog series, FMC Senior Advisor Darlene Wolnik examined the origins of the CSA movement in the U.S…

The Evolution of the CSA – Part 1: The Rise, Decline, & Reinvention

Darlene Wolnik

by Dar Wolnik, FMC Senior Advisor | Why are CSA sales declining? In many areas of the country, CSAs are reporting declining sales and fewer number of returning customers. FMC Senior Advisor Darlene Wolnik takes a look at the issue in this two-part blog series. Here in Part 1, she examines the origins of the CSA…

FMC at Conferences in Louisiana & Pennsylvania

Honesta Romberger February 8, 2019

It’s conference season! And this week, FMC took to the road to present at two events across the country; The Fresh Central Certified Institute hosted by the Central Louisiana Economic Development Alliance in Alexandria, Louisiana, and the Pennsylvania Association of Sustainable Agriculture’s (PASA) annual conference in Lancaster, Pennsylvania. Get a quick overview from both events below. Fresh…

Data at Work: Fostering Strategic Partnerships at the Market, Program, and State Level

Alex Canepa January 31, 2019

FMC plenary at 2018 Direct Ag Marketing Summit on Impact Reports