In 2008, Amy’s father gave his children a choice: take up the family ranching business or risk losing the storied Winters Family Ranch, one of the oldest Cattle operations in West Central Texas. Amy stepped up, and has since taken the ranch in a new direction by selling their beef direct to consumers.
"The ability to market our beef direct to consumers through farmers markets has allowed us to get out of the commercial cattle business and have more control over the financial status of the Ranch. Farmers markets give us the freedom to produce high-quality food offered at a fair price and hang onto our family ranch for another generation."
“I am very proud to have been a part of the Farmers Market Coalition Fly-In to D.C. to advocate for farm bill programs that benefit farmers markets and farmers and ranchers,” Amy wrote shortly after departing from D.C. “Having an opportunity to speak directly to legislators and their staff was inspiring and taught me that all of our voices are important and should be heard. If we don’t speak up and act as advocates, we won’t make a difference for ourselves and others. FMC helped us tell our stories and impress on our lawmakers the importance of thriving farmers markets for small Ag all over our country.”
2020-02-11T14:40:34-05:00
In 2008, Amy’s father gave his children a choice: take up the family ranching business or risk losing the storied Winters Family Ranch, one of the oldest Cattle operations in West Central Texas. Amy stepped up, and has since taken the ranch in a new direction by selling their beef direct to consumers. "The ability to market our beef direct to consumers through farmers markets has allowed us to get out of the commercial cattle business and have more control over the financial status of the Ranch. Farmers markets give us the freedom to produce high-quality food offered at a fair price and hang onto our family ranch for another generation." “I am very proud to have been a part of the Farmers Market Coalition Fly-In to D.C. to advocate for farm bill programs that benefit farmers markets and farmers and ranchers,” Amy wrote shortly after departing from D.C. “Having an opportunity to speak directly to legislators and their staff was inspiring and taught me that all of our voices are important and should be heard. If we don’t speak up and act as advocates, we won’t make a difference for ourselves and others. FMC helped us tell our stories and impress on our lawmakers the importance of thriving farmers markets for small Ag all over our country.”
https://farmersmarketcoalition.org/testimonials/26969/