Author Archives: Darlene Wolnik

Metrics/Evaluation 2.0, Part One

Darlene Wolnik August 27, 2019

An update from FMC Senior Advisor Darlene Wolnik on the ongoing development of its Metrics product and on FMC’s work in providing overall evaluation and technical assistance to markets and networks.   Background: FMC and evaluation Across the last decade, the increased use of data by market organizations to make decisions and to enlist new…

Metrics/Evaluation 2.0, Part Two

Darlene Wolnik August 26, 2019

An update from FMC Senior Advisor Darlene Wolnik on the ongoing development of its Metrics product and on FMC’s work in providing overall evaluation and technical assistance to markets and networks. Part Two: Market Needs To illustrate the spectrum of different market needs in terms of evaluation, here is an outline of some market organizational…

Metrics/Evaluation 2.0, Part Three

Darlene Wolnik

An update from FMC Senior Advisor Darlene Wolnik on the ongoing development of its Metrics product and on FMC’s work in providing overall evaluation and technical assistance to markets and networks. How can networks help markets? Overall, we find that networks have to restrain from prescribing all of the data points that markets should be…

Metrics/Evaluation 2.0, Part Four

Darlene Wolnik

An update from FMC Senior Advisor Darlene Wolnik on the ongoing development of its Metrics product and on FMC’s work in providing overall evaluation and technical assistance to markets and networks. Next Steps for FMC Inside Metrics, we have continued to work on solutions for seamless data uploads, more market-level and project-level functionality for markets…

Markets and Metrics: Minneapolis/St. Paul project adds to the research

Darlene Wolnik July 11, 2019

  Please follow this link to a report from the newest JAFSCD issue containing the article “The Farmers Market Metrics Project: A research brief on scalable data collection in the Minneapolis-St. Paul Metro” (Peterson, H. H., & Nowak, J. J.) outlining a multi-stakeholder market-based measurement project in Minneapolis/St. Paul.  This pilot will no doubt be…

Is your market ready for National Counting Week?

Darlene Wolnik July 3, 2019

Over the last decade, the Farmers Market Coalition has been building resources to help market operators and market partners trumpet the impacts made at the almost 9,000 locations across the U.S.  Using the annual CSA signup day as inspiration, FMC introduced the idea of National Counting Week (NCW) to its networks and markets to count…

Join us for The Insider’s Scoop FMLFPP webinar, May 29th 2ET/10AT

On May 29th  (at 2 ET/10AT) , there will be a 75-minute webinar  presented by the Wallace Center, the Agricultural Marketing Service Technical Assistance (AMSTA) program at the Northeast Regional Center for Rural Development,  Farmers Market Coalition, and USDA AMS, for an opportunity for FMLFPP grant writers to: – Get quick updates from the USDA on the 2019 LFPP/FMPP grants…

Take Advantage of 4 FMLFPP webinars in May

This series of four webinar should aid applicants with their FMLFPP a great deal! The webinars will cover the vital details of registering on grants.gov, the basics of what to include in a FMLFPP proposal, and some added input from past grantees and reviewers, as well as possible resources and tools available. -May 21 and…

Are There Too Many Farmers Markets? Notes from the Market Field, Part 1

Darlene Wolnik May 8, 2019

by Dar Wolnik, FMC Senior Advisor | darlene@farmersmarketcoalition.org In March of 2019, NPR did a story on farmers markets; unfortunately, it was focused only on how some leaders and vendors believe there may be “too many markets”, while others found that focus to be an inaccurate or a misleading framing of farmers markets in the…

Are There Too Many Farmers Markets? Notes from the Market Field, Part 2

Darlene Wolnik

by Dar Wolnik, FMC Senior Advisor | darlene@farmersmarketcoalition.org In March of 2019, NPR did a story on farmers markets; unfortunately, it was focused only on how some leaders and vendors believe there may be “too many markets”,  while others found that focus to be an inaccurate or a misleading framing of farmers markets in the…