Category: Emergency Response

Annual Farmers Market Report Pilot

COVID-19 | Emergency Response | Evaluation | Impact Reports

In 2020, FMC piloted an annual report to highlight farmers market adaptations and trends in the era of COVID-19. These types of reports can be used to demonstrate a market’s flexibility and highlight its successes stemming from market innovations or other changes implemented by an organization in response to COVID to funders and other stakeholders.

This infographic-style report is modeled after the reporting design embedded in our Farmers Market Metrics software. Learn more about our Metrics program here.

The markets featured in this pilot are shown below:

 

Countryside Food and Farms in Ohio developed a similar report which we feature here as well:

 

Published April 16, 2021 Report

Top Ten Pandemic Silver Linings For Farmers’ Markets

COVID-19 | Emergency Response | Market Guidelines/Toolkits

List of ten positive outcomes within farmers market operations in the COVID era created by Napa Farmers Market.

Published March 26, 2021 Download Resource

Fundraising for Farmers Markets During Covid-19

COVID-19 | Customer base | Funding and Grants | Promotion, Outreach, and Special Events

On overview of the challenges of fundraising during Covid-19, successful approaches, and lessons learned.

Published February 24, 2021 Publisher Website Download Resource Presentation

Oregon Farmers Market Association 2020 Census Results

Anti-Racism Work | COVID-19 | Diversity, Equity, and Inclusion (DEI) | Evaluation | Impact Reports | Management and Operations | Partner Organizations | Promotion, Outreach, and Special Events | SNAP/EBT and Nutrition Programs | State Association Development | State/Local Guidelines | Vendor Fees and Market Finances | Webinars

Oregon Farmers Market Association recently released results from its 2020 census of farmers markets in a webinar titled “What Happened at Oregon Farmers Markets in 2020.” This presentation holds interesting stats about sales, attendance, and vendor level trends. It also dives into subjects like how Oregon farmers markets responded to COVID-19, widespread wildfires, and calls for racial justice in their communities during 2020.

Click the image below to watch a recording of the webinar.

Access the full presenter slides here.

Published February 19, 2021 Publisher Website Download Resource Impact Report or GraphicPresentationReportvideoWebinar

FMC Survey Questions – COVID-19 impacts Summer 2020

COVID-19 | Evaluation

Questions used in summer 2020 survey

Published December 08, 2020 Publisher Website Download Resource Survey

Iteration, innovation, and collaboration: Supporting farmers markets’ response to COVID-19

Advocacy | COVID-19

Commentary on COVID-19 and the Food System authored by the Farmers Market Coalition for the Journal of Agriculture, Food Systems, and Community Development

 

Published November 09, 2020 Publisher Website Download Resource Publication

The Boise Farmers Market Reinvents Itself

COVID-19 | Emergency Response

In response to the coronavirus pandemic, the Boise Farmers Market refines a drive-thru market to keep customers safe and local food flowing.

 

Published October 19, 2020 Publisher Website Download Resource video

Thinking Inside the Box – Making Healthy Food Accessible with Curbside/Drive-Thru (Contactless) Models at Farmers Markets During COVID-19

COVID-19 | FMC | SNAP/EBT and Nutrition Programs | Webinars

Presenters

Farmers Market Leaders! Remember when everyone was talking about alternative delivery models and how to reduce contact at farmers markets? Let’s bring that conversation back!

Are you interested in learning to operate a curbside/drive-thru (contactless) model at your market? COVID-19 has impacted almost every aspect of farmers’ market operations. From wearing masks to social distancing, keeping shoppers and vendors safe has created new opportunities for innovation.

“Box programs” or curbside/drive-thru models have popped up across the nation to provide small and mid-sized farmers with an additional opportunity to sell their products and continuing to elevate farmers markets and make healthy food accessible to communities.

Largely due to the COVID-19 pandemic, farmers market customers – including those in COVID-19 high-risk groups – are looking for lower-touch options.

In this webinar, market operators using this model will present on:

How to run a curbside/drive-thru (contactless) model in a farmers’ market, including offering SNAP/EBT payment and nutrition incentives (the match provided on SNAP benefits).

Participants will also get knowledge on best practices for:
Logistics and operations
Securing funding and staffing/volunteers
Compliance with COVID-19 health and safety guidelines

Attendees will leave this webinar feeling inspired and supported to run your own box program, or with a better understanding of how viable the program may be for your market.

Click the image below for the recording of the webinar.

Access presentation slides here.
Webinar Q&A
Min: 09:55 Land Acknowledgement/ Essential Workers Acknowledgement
Min: 18:00 About the Nutrition Hub
Min: 19:30 Presenter line-up
Min: 20:40 Presenter #1, Cristina Berthelot, Crescent City Farmers Market, New Orleans, LA
Min: 35:32 Presenter #2, Angie Warkentin, Visalia Farmers Marker Åssociation, Visalia, CA
Min: 51:48 Presenter #3, Megan Kenney, North Coast Growers Åssociation, Arcata, CA
Min: 1:06:05 Presenter #4, Ruth Arhelger, Rochester Farmers Market, Rochester, MN
Min: 1:18:37 Presenter Q and A

Published September 09, 2020 Webinar

Coronavirus Outbreak: The COVID-19 Pandemic

COVID-19

From the latest headlines about the global coronavirus crisis to practical advice on how you can protect yourself and your loved ones at home We make sure that all the medical professionals on the front-line share advice to help inspire and enable self-care during the pandemic.

Published August 26, 2020 Publisher Website Download Resource Newsletter, Article/Story

Penn State Extension: Recommended Vendor Setup at Farmers Markets Under COVID-19 Guidelines

COVID-19 | Market Guidelines/Toolkits

Penn State Extension

 

Published June 30, 2020 Publisher Website Download Resource Impact Report or Graphic