Category: Impact Reports

Creating-a-Farmers-Market-Living-Lab-Lessons-Learned-in-Growing-a-Farmers-Market

Customer base | FMPP/LFPP | Impact Reports | SNAP/EBT and Nutrition Programs
Published July 27, 2021 Download Resource Topical guides

2020 Farmers Market Summary

COVID-19 | Emergency Response | Evaluation | Impact Reports

In 2020, FMC piloted an annual report to highlight farmers market adaptations and trends in the era of COVID-19. These types of reports can be used to demonstrate a market’s flexibility and highlight its successes stemming from market innovations or other changes implemented by an organization in response to COVID to funders and other stakeholders.

This infographic-style report is modeled after the reporting design embedded in our Farmers Market Metrics software. Learn more about our Metrics program here.

The markets featured in this pilot include Metuchen Farmers Market in Metuchen, NJ, Columbia Farmers Market in Columbia, MO, and The Market at Pepper Place in Birmingham, AL. Please click on the images below to download**:

 

Countryside Food and Farms in Ohio developed a similar report which we feature here as well:

**Please credit the market(s) named and FMC for any images used.

 

Published April 16, 2021 Report

Farmers Market Metrics Resources

Customer base | Evaluation | FMC Evaluation Resources | Impact Reports | SNAP/EBT and Nutrition Programs

Find relevant collection and reporting resources for FMC’s Farmers Market Metrics program

Published February 23, 2021

Oregon Farmers Market Association 2020 Census Results

Anti-Racism Work | COVID-19 | Diversity, Equity, and Inclusion (DEI) | Evaluation | Impact Reports | Management and Operations | Partner Organizations | Promotion, Outreach, and Special Events | SNAP/EBT and Nutrition Programs | State Association Development | State/Local Guidelines | Vendor Fees and Market Finances | Webinars

Oregon Farmers Market Association recently released results from its 2020 census of farmers markets in a webinar titled “What Happened at Oregon Farmers Markets in 2020.” This presentation holds interesting stats about sales, attendance, and vendor level trends. It also dives into subjects like how Oregon farmers markets responded to COVID-19, widespread wildfires, and calls for racial justice in their communities during 2020.

Click the image below to watch a recording of the webinar.

Access the full presenter slides here.

Published February 19, 2021 Publisher Website Download Resource Impact Report or GraphicPresentationReportvideoWebinar

Brookside Farmers’ Market Annual Sustainability Report

Impact Reports

Brookside Farmers’ Market maintains a unique organic and sustainable standards amongst all vendors. The annual Sustainability Report pulls together information from vendors’ applications and shares basic metrics from the market season.

Published February 16, 2021 Publisher Website Download Resource Impact Report or Graphic

Measuring Racial Equity in the Food System: Established and Suggested Metrics

Anti-Racism Work | Diversity, Equity, and Inclusion (DEI) | Evaluation | Food Justice | Impact Reports

From the Michigan State University Center for Regional Food Systems.

This tool offers an expansive list of metrics that U.S. food system practitioners and food movement organizations can use to hold ourselves accountable for progress towards a more equitable food system. The metrics are either currently in use or are recommended by food system practitioners and food movement organizations in the United States. They are described, cited, and organized by themes: food access, food and farm business, food chain labor, and food movement.

Includes a PDF Guide and link to a webinar introduction to the guide.

 

Published November 05, 2020

Market Match for Seniors

Impact Reports

Incentives bring seniors to the market, increase SFMNP redemptions. The Crescent City Farmers Market, run by nonprofit organization Market Umbrella, in partnership with the Louisiana Department of Agriculture and Forestry (LDAF) and with the Archdiocese of New Orleans, implemented a successful educational program and incentive campaign (Market Match) to improve vulnerable seniors’ knowledge about fresh market produce, encourage them to broaden their food environment, and get them excited about healthful eating.

Published March 06, 2020 Download Resource Publication

Documenting the Flowering of Public Markets | trans•act research

Impact Reports

Farmers market fans have long argued that markets de- liver a “triple bottom line” as they benefit food producers, consumers and the larger community. While anecdotal evidence indicates that public markets are indeed a source of widespread public good, little formal research has tested this hypothesis.

Published March 06, 2020 Download Resource Publication

Indicators for FMLFPP Market Projects

Customer base | Funding and Grants | Impact Reports | Pricing

2019 update of an earlier FMC post about calculating FMLFPP indicators by Metrics team member Darlene Wolnik

Published May 29, 2019 Publisher Website Download Resource Topical guides

WV Market Census 2018

Impact Reports

West Virginia 2018 Market Data

Published April 10, 2019 Download Resource Impact Report or Graphic