Category: Evaluation

Creating-a-Farmers-Market-Living-Lab-Lessons-Learned-in-Growing-a-Farmers-Market

Customer base | FMPP/LFPP | Impact Reports | SNAP/EBT and Nutrition Programs
Published July 27, 2021 Download Resource Topical guides

General Tips on FMLFPP Grant Writing

FMC Evaluation Resources | FMPP/LFPP

Quick Tips on some sections of the FMPP grant

Published May 17, 2021 Download Resource Topical guides

Data Collection Comfort Among Farmers Market Operators

Evaluation | FMC Evaluation Resources | Market Start-up and Development | State Association Development

Analysis of the level of comfort among farmers market operators for data collection

Published April 30, 2021 Download Resource Publication

Annual Farmers Market Report Pilot

COVID-19 | Emergency Response | Evaluation | Impact Reports

In 2020, FMC piloted an annual report to highlight farmers market adaptations and trends in the era of COVID-19. These types of reports can be used to demonstrate a market’s flexibility and highlight its successes stemming from market innovations or other changes implemented by an organization in response to COVID to funders and other stakeholders.

This infographic-style report is modeled after the reporting design embedded in our Farmers Market Metrics software. Learn more about our Metrics program here.

The markets featured in this pilot are shown below:

 

Countryside Food and Farms in Ohio developed a similar report which we feature here as well:

 

Published April 16, 2021 Report

Farmers markets as a strategy for improving food environments pp 54-60

Diversity, Equity, and Inclusion (DEI) | Evaluation | Farm Business and Marketing | Food Justice | Public Policies | SNAP/EBT and Nutrition Programs

When designed effectively, supported by knowledge and an
understanding of the food-environment concept, government
policy and fiscal measures can positively influence what food
is available to consumers and lead to healthier dietary choices.
The food-environment concept, for example, has been crucial
to understanding and tackling food insecurity and food apartheid, as
described in this chapter.

Published February 25, 2021 Publisher Website Publication

Fundraising for Farmers Markets During Covid-19

COVID-19 | Customer base | Funding and Grants | Promotion, Outreach, and Special Events

On overview of the challenges of fundraising during Covid-19, successful approaches, and lessons learned.

Published February 24, 2021 Publisher Website Download Resource Presentation

Farmers Market Metrics Resources

Customer base | Evaluation | FMC Evaluation Resources | Impact Reports | SNAP/EBT and Nutrition Programs

Find relevant collection and reporting resources for FMC’s Farmers Market Metrics program

Published February 23, 2021

Market Vendor Sales Slip

FMC Evaluation Resources
Published February 23, 2021 Download Resource Template

Oregon Farmers Market Association 2020 Census Results

Anti-Racism Work | COVID-19 | Diversity, Equity, and Inclusion (DEI) | Evaluation | Impact Reports | Management and Operations | Partner Organizations | Promotion, Outreach, and Special Events | SNAP/EBT and Nutrition Programs | State Association Development | State/Local Guidelines | Vendor Fees and Market Finances | Webinars

Oregon Farmers Market Association recently released results from its 2020 census of farmers markets in a webinar titled “What Happened at Oregon Farmers Markets in 2020.” This presentation holds interesting stats about sales, attendance, and vendor level trends. It also dives into subjects like how Oregon farmers markets responded to COVID-19, widespread wildfires, and calls for racial justice in their communities during 2020.

Click the image below to watch a recording of the webinar.

Access the full presenter slides here.

Published February 19, 2021 Publisher Website Download Resource Impact Report or GraphicPresentationReportvideoWebinar

Brookside Farmers’ Market Annual Sustainability Report

Impact Reports

Brookside Farmers’ Market maintains a unique organic and sustainable standards amongst all vendors. The annual Sustainability Report pulls together information from vendors’ applications and shares basic metrics from the market season.

Published February 16, 2021 Publisher Website Download Resource Impact Report or Graphic